Companies that are still standing, this far into the Great Recession, have learned a lot from the experience. We spoke with four who were willing to tell us what the challenges taught them, and how it changed their firms. Read More...

In April of 2009, at the Building for Boomers & Beyond: 50+ Housing Symposium in Philadelphia, the 50+ Housing Council announced the six Active Adult "On the Boards" projects selected as the Best of 50+ Housing, each winning a Gold Award. These award winners were all slated to come on line in the midst of what would prove to be a devastating recession fraught with financing trouble. In spite of that, four of the communities have been built, and the other two are planning to break ground before the end of the year.  Read More...

So you own a site and want to build. But condos are overbuilt, apartment returns are weak, new home sales are stalled, hotel rooms stand vacant, and retail and office vacancies are rising. So what do you do? Maybe try a new direction.   Read More...

Universal design is one of the most important design trends influencing today’s 50-plus housing market. Whirlpool, one of the 50+ Council's signature sponsors, offers useful information for those who want to know more about what should be included, and what mature consumers are looking for when they consider moving into a more user-friendly home. Read More...

Mike McGowan, Chair of the 50+ Housing Council, considers the sluggish state of the recovery, and the skills and information that today's builders and marketers need to make it to the finish line. Read More...

NAHB surveys 50+ builders every quarter to gauge their confidence and expectations for this sector of the market. The results provide a hint at what's to come. But it needs lots of participants for top reliability. Learn about the survey, and how you can participate. Read More...

This issue highlights two helpful books for a difficult market. The first is designed to help salespeople sell in a tough market. The second, the newly updated NAHB Residential Construction Performance Guidelines, lets you and your clients know that you've met — or even better, exceeded — industry standards with your product.  Read More...

This issue's featured products are all easy to use and maintain. Bath fixtures, both high-end and affordable, speak to mobility and convenience. There's also carpeting that has permanent stain-resistance, and screens that appear and disappear with a simple gliding pull or push.  Read More...